KUALA LUMPUR: MOLPay Sdn Bhd, the leading Southeast Asia payment gateway had recorded an increase of more than 2,000 per cent in peak traffic during 11.11 in comparison to the traffic generated during normal days.
MOLPay engineers and operation members who stood by until the last minutes of 11.11 Despite the surging traffic, MOLPay managed to record more than 1,000 per cent processing volume compared to the daily volume.
MOLPay serves top e-commerce merchants such as Lazada, Tmall, Taobao, 11street, Uniqlo, Hermo, Fashionvalet, and more with aggressive campaign in record on 11.11 this year.
Chief executive officer of MOLPay, Eng Sheng Guan stated, “The massive surge for this year’s 11.11 came in with surprise. The overwhelming growth of e-commerce volume has flooded the payment infrastructure in Malaysia during the sales, it is incumbent to upgrade the capacity to cater for the e-commerce growth.
“I am glad that our payment gateway sustained throughout the sales event. The team had even underwent intense preparation since months ago.”
On the other hand, Malaysia’s first online-to-offline payment channel, MOLPay Cash also broke its daily processing volume to nearly 15mil processing on the 24-hours sale alone. The payment channel enables customers to shop online and pay at more than 2,200 7-Eleven outlets.
Alternatively, customers have the option to divert their payment channel to MOLPay Cash, as another option available 24-hours, similar to online payment. This cash option is a must-have for shoppers especially when they experience any payment issues that arise unexpectedly.
Eng said, “MOLPay Cash had massively helped customers to grab exclusive deals during 11.11 and pay over-the-counter without going through external payment issues. This also resulted its growth to be vastly accelerated by 12 times compared to daily sales.”
With 12.12 that will be coming soon, it is a good measure to provide cash option as an alternative for shoppers to secure any deals. Merchants can also have the market access to shoppers who have no credit card or online banking option to shop online and eventually, maximise profits.
Source: Borneo Post Online